Announcement – haboo money

We’re excited to share that haboo is partnering with Inicio AI to bring a more intelligent, seamless and integrated experience to affordability coupled with a repayments journeys.

It’s a natural fit. At Inicio we support clients by replacing outdated income & expenditure processes with our conversational AI powered affordability form. haboo helps customers stay on track with dynamic, data-driven and personalised repayment experiences.

Together, we can reduce drop-off, improve engagement and boost collections rates, all while reducing demand on operational teams.

We’re already working on ways to integrate our products for our clients who want to improve collections and deliver better outcomes across the full repayment and collections journey.

Award – KPMG UK Tech Innovator Competition

We really are so excited!

Our founder and CEO Rachel Curtis picked up the KPMG UK Tech Innovator for 2025 for Inicio AI and the Income and Expenditure solution we work so hard to perfect. The next stop will be the finals in Lisbon. What a fantastic way to the end the week.

New Client Announcement – Everyday People Financial

Really pleased to announce our latest new client Everyday People Financial Solutions, changing the way people manage money and enhancing services using our virtual agent to guide consumers and support agents through the income and expenditure assessment. Well done Inicio AI team and special thanks to Alasdair Skeoch and the amazing team at Everyday People Financial Solutions.

Announcement – ApTap

Great news for businesses trying to engage their consumers to complete affordability assessments… we’ve teamed up with ApTap to provide another reason for consumers to get started on fixing their financial worries.

Together we’ll identify ways consumers can reduce their household bills whilst delivering a detailed, high quality and auditable I&E.